Haha you’ve got to love Viktor Hertz‘s work, it’s honest, a teeny bit cheeky but brilliant. It’s guaranteed to make you laugh – he’s turned some of the most popular corporate brand logos into satirical designs. They’re all honest, you’ll find yourself agreeing with most of them unless you work at the company and are in blind denial. The honest logos are all about revealing the actual content of the company behind all the advertising and marketing campaigns. Hop on after the cut to see them all.
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Not feeling festive yet? Christmas spirit not managed to take control? Yeah, not quite hit me. I’m not looking forward to the money that I have to spend this week on presents, I haven’t even started. Hoping to buy a few bits and bobs during my lunch breaks this week – eek, like fragrances and so on. I’ve actually asked everyone in my family what they want and they all respond with ‘nothing’. Including my 19 year old sister – what the hell is wrong with them! Apple have just released their Christmas commercial and it’s dope! it features Santa Claus playing around with the 4S’s Siri technology. He checks the weather, texts Mrs. Claus and browses through the naughty/nice list. Video on the reverse.
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THE SALE IS COMING. Done your Christmas shopping? If not, this is perfect. The sale starts tomorrow and you can get in first through the retailer’s Facebook page. ASOS who came out on top in the latest Social Media Benchmark from eDigitalResearch have unleashed their latest sale app with the help IU-HQ. The Facebook app gamifies the ASOS Sale; fans are given the chance to play a handful of games to win points and improve their position in the queue for access to the sale. This time around, the games are a hell of a lot more addictive – trust me the whole office was playing the ‘Play Your Clothes Right’ game on Thursday. More on the reverse.
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Apparently this is old but what the heck, hello childhood. Who remembers watching Yogi Bear on cable TV Cartoon Network? Nope he won’t be making a return to your TV screen any time soon. This is in fact a Müller yoghurt advert that takes us down the nostalgic route. To be honest, on first watch I was blown away by the visuals then my brain started functioning and realised this advert is just so desperately trying to make the brand look somewhat cool. That effect it’ll have on many but the ones with a little common sense will notice this is £20 million fail from TBWA. Why would Kitt of all cars managed to get a parking ticket? and since when was Mutley a Good Samaritan? Fail on that part. Visually, it’s brilliant but it genuinely lacks any concept. More on the reverse.
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Here come the where’s DETOX discussions. Dr. Dre makes an appearance in the latest Beats by Dre commercial and his collaboration with electronic accessories company Monster just seems to be getting stronger and stronger. Whoever linked the two together deserves awards, perhaps a million dollar cheque – perfect link up between brand and celebrity. Dre’s career was starting to fade and now he’s EVERYWHERE and RICHER without even making music. If he were ever to release that Detox album, imagine the marketing potential with the Beats By Dre platform. In all honesty, has he fallen out of love with the ‘creating’ music? He’s probably making a hell of a lot more money this way. The campaign featuring the likes of DJ Mia, Justin Eldrige and Levi Maestro is pretty impressive, nicely shot with the slow of the balloon exploding. Wish they used better typography at the end….that’s just me being a picky designer.
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I wasn’t able to get into posting mode last night as you can tell from the lack of updates. I think after watching Warrior, all I wanted to do was work out and get hench. GASSED. Samsung’s latest video campaign takes a little stab at the Apple hipster fan base. You know the losers that camp outside the Apple stores tweeting and live blogging the happenings overnight in the queue. Don’t get me wrong, I love my iPhone but there is no way in hell that I’m going to sleep on the streets for a piece of tech that I can just wait a few days extra for. Have a gander at the advert on the reverse.
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Before we get started, my other half is writing this post. I’ll let her take over….
Here’s a bit of a random question for you: do you think your birth certificate is just any old piece of paper? Think again – and then seriously re-think that…again again. There are 75 million young girls all around the world born without a registered birth certificate. Sadly, these girls are often forced into pre-mature marriage and/or are denied the right to a proper education. PLAN UK is fully breaking the mould of charity fundraising with their latest ‘Because I’m a Girl’ campaign. Last week saw the launch of a pretty amazing and truly thought-provoking next generation interactive video app on Facebook, which puts you – yes, YOU in the shoesies of these less fortunate girls.
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