After launching the video that brought us insight into how the Edwin Denim range is brought to life, the label have put out this short film to further showcase their latest collection. Usually videos like this don’t work because the audience forget that they’re looking out for the clothes- so at first I thought this was not that great of a method in terms promoting and showcasing the clothing. However watching it again I think they did a good job in keeping the focus on what the actors were wearing with plenty of close ups of the garments. Watch the cool vintage inspired short film after the cut..
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I.D.W.P from Edwin Europe on Vimeo.
About Yang
There are so many young people in London without the right guidance in life and don’t know where to turn. My dream is to set up my own company lending support, guidance and advice to young people so I can share everything I have learnt and will learn in the future with people who need it. Anyone sharing a similar vision get at me, we need to talk. Follow me on twitter