Weekly Wisdom - We are not meant to be perfect. We are meant to be whole.

First off. I’ve never been a fan of Lady Gaga and I never will be one. I don’t like her stance on individuality or the way she pushes the boundaries of society. There’s a fine line between individuality and craziness in my opinion. However I adore Supreme and their brand identity. I’ve heard various rumours about their financial losses but this video gives off the impression that the NYC brand might be following in the footsteps of Johnny Cupcakes and opening up a store in our city. If so this is big news for you hipsters! the only thing I want is a Supreme sticker, love the typography. Peep the video of them plastering the Gaga posters in London on the reverse.

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The campaign was filmed by Gurnteam for One Trick Pony. I think the original poster campaign was shot by Terry Richardson, not 100% sure but it definitely looks like his style of photography.

About Yin

I'm Niran Vinod. Digital Media Marketing Geek @IUHQ. Advertising Graduate. Photography. Purveyor of Style. Yahweh. London. Read more about me here. Follow me @Niran7 and I'll show you the way.